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Portfolio 2019 — 2026

Every Touch is Art

Thuta Soe — Multidisciplinary Creative Director
Design & Strategy · Abu Dhabi, UAE
7+ years crafting campaigns for global brands

TH
VM
AX
Based in Abu Dhabi, UAE Available for Collaboration
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Brands I've worked with

Pepsi-Cola · Sting Energy · 7UP · Mirinda · AIA Life Insurance · Velosi · True Money · ADNOC · Aramco · Pepsi-Cola · Sting Energy · 7UP · Mirinda · AIA Life Insurance · Velosi · True Money · ADNOC · Aramco ·

Hi, I am
Thuta Soe

Multidisciplinary creative with over 7 years of working experience in both multinational companies and creative agency environments. Passionate about driving innovation in marketing approaches and creating visually captivating experiences that effectively communicate a brand's message.

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Campaigns Executed
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Cups of Coffee
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Visualized Projects
THVMAX
Design & Strategy

Creative Lead

Design Collectives

7+ YRS
EXP

Work Experience

2024 — Present

Full-time

Creative Design Lead

Velosi Asset Integrity · Abu Dhabi, UAE

Shaped bold visuals for a global Asset Integrity leader working with ADNOC, Aramco, BP, and Shell. Led designs from sleek UI and dynamic videos to engaging LinkedIn content and corporate communications.

2023

Full-time

Sr. Brand & Creative

Pepsi-Cola Myanmar

Led and developed the creative direction and conceptualization of integrated marketing campaigns across digital, social media, print, and experiential marketing for Pepsi, 7UP, Sting, and Mirinda brands.

2022

Full-time

Brand & Creative

AIA Life Insurance Myanmar

Executed graphic design works according to the visual language of AIA Corporate Identity guidelines, delivering high-quality campaign visuals and office branding.

2021

Full-time

Creative Lead

British University College

Developed creative advertising content including brochures, pamphlets, flyers, event posters, t-shirts and brand packaging while ensuring maximum brand awareness of target audience.

2020

Internship

Creative Designer

Bliss Creative Agency

Assisted creative team in designing and developing concepts for various media, primarily True Money e-wallet campaigns and digital advertising content.

2019 — Present

Freelance

Creative Director

TM Design Studio

Worked closely with clients to understand their unique needs and deliver customized design solutions that exceed their expectations across branding, identity, and digital campaigns.

Creative Services

01

Branding & Identity

Logo design, visual identity systems, brand guidelines and comprehensive brand experience design.

02

Art Direction

Campaign creative direction, visual storytelling and conceptualization of integrated marketing campaigns.

03

Motion Design

After Effects animations, video editing, social media reels, TVC production management and color grading.

04

Social Media Advertising

Engaging social content design, paid advertising visuals and platform-specific creative strategy.

05

Strategic Thinking

Campaign strategy, market research, creative brief development and brand positioning.

06

Product Retouching

High-end product photography retouching, composite advertising visuals and photo manipulation.

07

UI Design

User interface design, wireframing, prototyping and mobile app visual design using Figma.

08

Poster & Print

Editorial poster design, event visuals, POSM design, brochures and offline branding materials.

Selected Projects

STING Nightlife Cover

FMCG · TVC Campaign

STING Nightlife Campaign

Art Direction · Visualization · TVC Production

PEPSI TITAN

FMCG · Wall Art

Pepsi Titan Wall Art Design

Art Direction · Illustration · 3D Visualization

TDP

FMCG · Campaign

Pepsi Talent Development Program

Art Direction · Gen Z Campaign KV

AR

FMCG · AR Experience

Pepsi Meals AR Campaign

Art Direction · AR Filter Visualization

AIA

Financial · Launch KV

AIA Mandalay Office Opening

Art Direction · Traditional Myanmar Elements

Digital Works

PEPSI

Social Advertising · FMCG

Pepsi-Cola Social Campaign Series

BRND

Brand Identity · SME

Logo & Identity Collection

VLSI

Social Advertising · Oil & Gas

Velosi Asset Integrity Campaigns

7UP

Social Advertising · FMCG

7UP Social Series — Hike & Feel UP

MOTION

Motion Design · Campaign

STING & Pepsi Video Edits

UI

UI Design · Wellness App

Iremia Meditation App

RETOUCH

Product Retouch · Advertising

Product Photography & Manipulation

PRINT

Offline Branding · Print

Pepsi 2024 Calendar & POSM

My Creative
Arsenal

Adobe Illustrator Adobe Photoshop Adobe After Effects Adobe Premiere Pro DaVinci Resolve Figma Framer Canva Notion Procreate Midjourney Stable Diffusion ChatGPT / AI Meta Spark AR Blender
COLLAB

Get in touch

Let's Work
Together

thutasoe24@gmail.com

Location

Abu Dhabi, UAE

Availability

Open to Collabs

Response Time

Within 24 Hours

Experience

7+ Years